Send a clear message.

Business design and copywriting to focus your aim and hit your mark.

Book your free consultation today

How’s business?

How is it really?

How could it be exactly what you hoped for?

Let’s find out, and make it happen.

  • Troubleshoot your business from your personal values to the message you send to the world.

  • Learn the process to find your best client and make an offer they’ll love.

  • Write a powerful story to attract those passionate customers.

 

Then we’ll see what your business needs:

1: Business Design

Business mindset coaching

If your mind isn’t clear, soon you’ll go in circles and stall, unable to achieve the heights you dream of.

In four sessions, you’ll know what you like and be focussed on what you want your business to be.

Then we write that as your business purpose, and achieve it.

Find clarity of purpose through business design coaching.

2: Marketing Strategy

Strategic marketing

Why does your most valued client like doing business with you? How can we give them even more of what they value?

Let’s dive in to product design, marketing strategy, the story and offer that will bring new customers in who will love to work with you.


Be guided through the Game Thinking process. Learn how to develop a winning business.

3: Copywriting

Copywriting pen

Catch your target’s eye and capture their heart with a great story.

Motivate them with a desire to take action on your website, emails, advertising, social media posts, videos scripts and content blogs.

Excellent copywriting for eager clients.

Book your free consultation here
Stuart Black Melbourne Copywriter

What I can do for you.

Long ago, I studied advertising and copywriting. I have a love of words and ideas, and it was a perfect way to put them together.

But I noticed that so many business owners weren’t doing what they love to do. They were doing something else, or had fallen out of alignment with their purpose, or couldn’t convey their passion to their customers.

Quite often their mind was going one way, and their heart another. I could give them great copywriting, sure, but that was just the tip of the arrow. Their mind and eye were misaligned.
So they were stuck - not growing and not knowing why.

I wanted to help them more, so I learned powerfully effective coaching techniques, to fix business owners’ minds and hearts as well as their story.

So now I coach business owners so that they are aligned with their own purpose and motivation, teach them game-thinking product design, and THEN write their content and copy.

That’s what I can do for you: Get your aim as right as your story.

What Our Customers Say…

Book your free session here

Or send me a message here and I’ll get right back to you:

Some of our happy clients

FAQs

How do I fix my business?

1

Let’s work out what the problem is first.

It could be your mindset: your actions not aligned to your values; or your product not aligned to your customer’s needs, or your message not telling the right story.

I will guide you through what is working and what is not, then coach you through the solution so we fix it together.

Not only will your business pick up the right clients, but you will find your own work more fulfilling too!


How do I write a business story?

2

Your customers love a story with them as the hero, solving their problems with your help. Stories create emotion, and emotion prompts action, which is to give you a call.

You and I will talk through how you make your customer the hero, and build a story around that so they want to pick up the phone and take up your offer.


What is good marketing in Australia?

3

Australian’s don’t buy quickly - we need good trust first.

To establish trust, you need a compelling story that tells who you are and why you love what you do.

And FINALLY: What can you do for me?

Not only will this get you more sales, but the relationships you build will be more fulfilling for you, giving you even more purpose!


Why is human copywriting better than AI?

4

AI will give you dry information that prompts no action that you weren’t going to take anyway.

AI can be a fine tool for quickening research, prompt when told to, to code or fill in a form, but can’t write to motivate humans.

Only humans can do this, and a good copywriter will create heart-felt stories that prompt enthusiastic actions.

So if you want humans to act, get a human to write.