Be the story of your success.
Copywriting and coaching to create your thriving business.
So you want a great career. One under your control.
Without clarity, you may stall for years, and fail when you launch.
Instead, let me help you to develop your ideas, and write the story that will attract clients.
As your coach and copywriter, we will:
Find your purpose and direction for success.
Develop your business idea so that your client loves what you do.
Write a captivating story to attract your perfect clients.
Clarity creates clients
Focus your mind
What is the passion that drives you?
Let’s find your purpose, sharpen those ideas and get motivated towards your success.
Find clarity of purpose through business design coaching.
Aim to succeed
What does your customer really love about you?
Test your product on real clients. Find out why they like what you do, and do more of that.
Be guided through Game Thinking and learn how to develop a winning business.
Hit your target
Great writing wins business.
Find your customer’s compelling story, tell it well on all your media and the audience will buy.
Compelling copywriting to draw your customer into your heroic story.
More than just great copywriting.
Hello! I am Stuart; copywriter and business design coach.
Since the 90s, I have written to boost businesses through exceptionally good story writing.
But I saw something greater that I could help people with. People with great ideas, but no idea how to make a business out of that.
So I took up coaching, and started giving people more than just great words, but the direction and drive to give them a truly great career.
This is now my mission: To help others to find and achieve their mission, then write their winning story so their careers would thrive.
I offer very effective coaching techniques, to get them clarity of purpose, help them design their dream career, and write their copy to bring them customers.
I found my purpose, which is to find YOUR purpose.
Let’s make that happen.
What Our Customers Say…
Or make a polite enquiry below:
Some of our happy clients
FAQs
How do I fix my business?
1
Let’s work out what the problem is first.
It could be your mindset: your actions not aligned to your values; or your product not aligned to your customer’s needs, or your message not telling the right story.
I will guide you through what is working and what is not, then coach you through the solution so we fix it together.
Not only will your business pick up the right clients, but you will find your own work more fulfilling too!
How do I write a business story?
2
Your customers love a story with them as the hero, solving their problems with your help. Stories create emotion, and emotion prompts action, which is to give you a call.
You and I will talk through how you make your customer the hero, and build a story around that so they want to pick up the phone and take up your offer.
What is good marketing in Australia?
3
Australian’s don’t buy quickly - we need good trust first.
To establish trust, you need a compelling story that tells who you are and why you love what you do.
And FINALLY: What can you do for me?
Not only will this get you more sales, but the relationships you build will be more fulfilling for you, giving you even more purpose!
Why is human copywriting better than AI?
4
AI will give you dry information that prompts no action that you weren’t going to take anyway.
AI can be a fine tool for quickening research, prompt when told to, to code or fill in a form, but can’t write to motivate humans.
Only humans can do this, and a good copywriter will create heart-felt stories that prompt enthusiastic actions.
So if you want humans to act, get a human to write.

