Turn your ideas into success.
Results-focussed coaching and copywriting to guide you from possibility to prosperity.
Do you have an idea for business? Not sure where to start?
Want to make sure it’s a winner WITHOUT wasting money on marketing a flop?
Here’s a secret: Most ideas are flawed. They are incomplete and market doesn’t want them.
Yet people throw money at marketers before these ideas are ready, then wonder why the dream didn’t work!
I will coach you through the process of product development, from a vague idea to testing to writing a strong business offer, while showing you how story is the magic ingredient to making it all happen.
Go from merely having a wish to having a thriving business through results-based coaching and storywriting.
We will:
Clarify your business idea, ready to find clients.
Work with your superfan to discover what they REALLY want.
Write the hero’s story of your client’s success to attract keen customers.
Choose your adventure:
Direction Without Doubt
Ongoing live and personal 1:1 fortnightly coaching.
Coaching upon anything on your mind, with the focus on your mindset, your career and business idea development.
Book a free appointment to start achieving your career goals.
2. Game On! The Game Thinking
process of product development
Eight weeks learning the craft of product development, using the Game Thinking method.
Learn how to make a story of your idea, find your fan and test your idea on them to hone and refine your product.
Don’t just throw ideas to chance - make sure of it!
3. Story-based copywriting
Great stories win business.
Your brand might read like a resume - just listing off what you have done and what you can do.
Let me show you what REAL writing can do. I will work with you, find your passionate purpose, then tell your brand story with your customer as the hero so they join your adventure.
More than just great copywriting.
Hello! I am Stuart; copywriter and business design coach.
Every day I see people with great ideas, but no idea what to to with them, so they take no action. All that potential! All those ideas and hopes and dreams! Wasted!
When all they needed was a great story for themselves. Clarity on their values, a well-lit path to success, guidance on how to hear what clients are saying, and how to tell your story so they will come join you!
So I combined copywriting with coaching, and give people more than just great words, but their whole story of success, from your first hopes to your stunning victory of a truly great career.
My mission is to help others to achieve their purpose by guiding them and writing the story - the actual copy and content for your website, advertising, scripts and other marketing assets.
My purpose is to find YOUR purpose. Your story. …and to write that well for you.
Let’s make that happen.
Choose your adventure:
Book a free clarity call
2. We write your new story.
3. Launch and prosper!
What Our Customers Say…
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![Kate Gorn Melbourne copywriting client]()
Working with Stuart was an absolute game-changer for my business! ... Not only did his capture the essence of my brand perfectly, but their attention to detail and creativity truly set them apart.
Kate Gorn, Founder of Hair Spa
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![Easy Tax copywriting client]()
Stuart is fantastic! ... I cannot recommend him highly enough! Stuart is able to take it from your rough idea to a thing of beauty!
Doug Rajkovic, Easy Tax & Accounting
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![Jesse-Lee Melbourne copywriting client]()
Extremely engaging content - Stuart is highly recommended.
Jesse-Lee Stringer, Barn Lights
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![Stu Stevens writing client Contest Yachts]()
Great creativity is crucial for our business. I cannot thank Stu enough for the quality work he produces. It's always on time and delivered with a smile.
Stu Stevens, Managing Director of Remap Online
For a FREE booklet on the Game On! method of product development,
Send me a message here!
Some of our happy clients
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![Austin Street CFO Services copywriting client]()
Austin Street CFO Services
Financial Business Advisor
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![Pixelstorm]()
Pixelstorm
Digital Marketing Agency
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![STUDIOHAWK' content writing client melbourne]()
Studiohawk
SEO Agency
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![Sentius logo]()
Sentius
Digital Marketing Agency
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![Required]()
Required
Financial Services
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![W Legal Group]()
W Legal Group
Property Lawyers
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![Hair Spa]()
Hair Spa
Hair Treatment Spa
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![Casey Air]()
Casey Air
Heating & Cooling Specialists
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![Easy Tax & Accounting]()
Easy Tax & Accounting
Small Business Finance and Personal Tax
FAQs
How do I fix my business?
1
Let’s work out what the problem is first.
It could be your mindset: your actions not aligned to your values; or your product not aligned to your customer’s needs, or your message not telling the right story.
I will guide you through what is working and what is not, then coach you through the solution so we fix it together.
Not only will your business pick up the right clients, but you will find your own work more fulfilling too!
How do I write a business story?
2
Your customers love a story with them as the hero, solving their problems with your help. Stories create emotion, and emotion prompts action, which is to give you a call.
You and I will talk through how you make your customer the hero, and build a story around that so they want to pick up the phone and take up your offer.
What is good marketing in Australia?
3
Australian’s don’t buy quickly - we need good trust first.
To establish trust, you need a compelling story that tells who you are and why you love what you do.
And FINALLY: What can you do for me?
Not only will this get you more sales, but the relationships you build will be more fulfilling for you, giving you even more purpose!
Why is human copywriting better than AI?
4
AI will give you dry information that prompts no action that you weren’t going to take anyway.
AI can be a fine tool for quickening research, prompt when told to, to code or fill in a form, but can’t write to motivate humans.
Only humans can do this, and a good copywriter will create heart-felt stories that prompt enthusiastic actions.
So if you want humans to act, get a human to write.